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Microsoft and Vimicro Partner for Worldwide Digital
Imaging Promotion
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Tuesday, January 11, 9:01 am ET
Microsoft enters a strategic alliance with Vimicro to promote its
VXP digital imaging technology
Beijing, China, Jan. 11 -- Microsoft Corporation (Nasdaq: MSFT - News)
and Vimicro Corporation, a leading digital imaging solution provider,
today signed memorandum on strategic partnership to jointly promote
Windows-based digital imaging technology in worldwide market. This
partnership aims at combining Vimicro's VXP imaging technology with
Windows XP platform to provide unprecedented multimedia experience
to PC users worldwide. Microsoft also presented its WHQL certification
to Vimicro's VXP, the first it ever issued in China.
Vimicro is the first domestic hi-tech company exporting its digital
imaging products to worldwide market, and its flagship Starlight I
chip is the first WHQL certified product by Microsoft in China. "Over
the past several years, we have been actively working with our Chinese
partners in information industry to better promote their state-of-the-art
products and technologies to worldwide market," said Alex Huang, President
of Microsoft Greater China, "Vimicro's VXP digital imaging technology
and communication system adopts SOC (System on Chip) technologies
to seamlessly combines imaging processing, compression and communication
on a single chip. It effectively expands Window XP's multimedia experience
and provides efficient ways for video communication between PC users."
"Microsoft is one of the best partners for fast growing hi-tech companies
in the world", said Dr. John Deng, Chairman of Vimicro Corporation,
"We look forward to close corporation with Microsoft to fully promote
our multimedia application based on Windows platform to worldwide
market and would like to invite other companies to join us in this
exciting endeavor."
About Microsoft
Microsoft Corporation, established in 1975, is the world leader in
personal and commercial computer software business. It provides wide
range of products and services to customers, and enables communication
among people at anytime, from anywhere and by any means through its
excellent software.
About Vimicro
Vimicro is a technology start-up providing cutting-edge digital imaging
and communication technology to worldwide telecommunication, PC, mobile,
and consumer markets. Vimicro has strategic relationship with Microsoft,
China Telecom, China Netcom, China Mobile, China Unicom, and Foxconn
Group, and to address a large market in Internet and mobile multimedia
communication. Supported by Chinese Ministry of Information Industry,
Vimicro is now helping to standardize Chinese Internet and mobile
multimedia communication through its VXP platform.
Vimicro has its headquarter in Beijing, and subsidiary in Shanghai,
Shenzhen, and Silicon Valley.
Please visit www.vimicro.com
for more information.
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