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Microsoft and Vimicro Partner for Worldwide
Digital Imaging Promotion
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Tuesday, January 11, 9:01 am ET
Microsoft enters a strategic alliance with Vimicro to promote
its VXP digital imaging technology
Beijing, China, Jan. 11 -- Microsoft Corporation (Nasdaq: MSFT -
News) and Vimicro Corporation, a leading digital imaging solution
provider, today signed memorandum on strategic partnership to jointly
promote Windows-based digital imaging technology in worldwide market.
This partnership aims at combining Vimicro's VXP imaging technology
with Windows XP platform to provide unprecedented multimedia experience
to PC users worldwide. Microsoft also presented its WHQL certification
to Vimicro's VXP, the first it ever issued in China.
Vimicro is the first domestic hi-tech company exporting its digital
imaging products to worldwide market, and its flagship Starlight
I chip is the first WHQL certified product by Microsoft in China.
"Over the past several years, we have been actively working with
our Chinese partners in information industry to better promote their
state-of-the-art products and technologies to worldwide market,"
said Alex Huang, President of Microsoft Greater China, "Vimicro's
VXP digital imaging technology and communication system adopts SOC
(System on Chip) technologies to seamlessly combines imaging processing,
compression and communication on a single chip. It effectively expands
Window XP's multimedia experience and provides efficient ways for
video communication between PC users."
"Microsoft is one of the best partners for fast growing hi-tech
companies in the world", said Dr. John Deng, Chairman of Vimicro
Corporation, "We look forward to close corporation with Microsoft
to fully promote our multimedia application based on Windows platform
to worldwide market and would like to invite other companies to
join us in this exciting endeavor."
About Microsoft
Microsoft Corporation, established in 1975, is the world leader
in personal and commercial computer software business. It provides
wide range of products and services to customers, and enables communication
among people at anytime, from anywhere and by any means through
its excellent software.
About Vimicro
Vimicro is a technology start-up providing cutting-edge digital
imaging and communication technology to worldwide telecommunication,
PC, mobile, and consumer markets. Vimicro has strategic relationship
with Microsoft, China Telecom, China Netcom, China Mobile, China
Unicom, and Foxconn Group, and to address a large market in Internet
and mobile multimedia communication. Supported by Chinese Ministry
of Information Industry, Vimicro is now helping to standardize Chinese
Internet and mobile multimedia communication through its VXP platform.
Vimicro has its headquarter in Beijing, and subsidiary in Shanghai,
Shenzhen, and Silicon Valley.
Please visit www.vimicro.com
for more information.
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